About Me

During my tenure at Disney, I specialized in architecting immersive and intuitive experiences across AR, mobile, and wearables for global icons such as Pixar, Marvel, and Star Wars. From leading the design development of the Neo Smart Watch to collaborating with partners like Google, Samsung, and Lenovo, I have consistently delivered products that blend technical innovation with meaningful human connection.

My journey began with a foundation in the sciences as a pre-med student at UCLA before earning my BFA with honors from LCAD. Today, I leverage that analytical rigor and my expertise in art direction, illustration, and typography to create human-centered experiences that bring joy to millions of fans and families around the world. I build digital ecosystems where brand storytelling meets measurable ROI.

What I Bring:

• Strategic Vision: Expert at translating C-suite business goals into actionable product roadmaps (e.g., the Disney x Epic Games $1.5B partnership).

• Retention-First Design: A proven track record of using gamification and community-centered UX to boost DAU by 18% and stabilize long-term churn.

• Global Scalability: Nearly a decade at Disney navigating the complexity of multi-platform commerce, household account structures, and global fandom.

I design for the Lifetime Value of the member, ensuring every touchpoint across the customer journey reinforces the brand mission. Whether leading a design team or teaching in the classroom, my goal is to create a future where technology feels intuitive, inclusive, and truly magical.